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A handful of things that can be kept simple with McD's Home Menu offer. Four TVCs part of the 360 campaign rolled out in late 2021.

Creative Direction: Ștefan Vasilachi // Art Direction: Teodor Minea // Copywriting: Alex Iliescu // Strategy: Ioana Dobrinescu /// Director: Andreea Păduraru /// Production: Abis /// Client: McDonald's Romania /// Agency: DDB Bucharest

this:order is a collection of snapshots & case studies on commercial and personal projects I've done in the past years — work made with purpose, care and motivation.

thisorder.works © 2026 Teodor Minea  //  A big thank you to everyone I have worked with in all these years. For entries involving team-efforts, all co-authors/collaborators are credited in their respective roles.