Bits from the brand's visual communication refresh. It got implemented only up to a point, before the COVID pandemic hit. Some of these graphic traits are still visible in their post-pandemic communication layouts, done with a different strategy and agency.
Creative Direction: Vlad Lazăr // Design, Art Direction: Teodor Minea /// Client: Heineken Romania /// Agency: Headvertising






thisorder.works © 2026 Teodor Minea // A big thank you to everyone I have worked with in all these years. For entries involving team-efforts, all co-authors/collaborators are credited in their respective roles.