Home Menu (2021)

A handful of things that can be kept simple with McD's Home Menu offer. Four TVCs part of a 360 campaign rolled out in late 2021.

(Creative Direction: Ștefan Vasilachi // Art Direction: Teodor Minea // Copywriting: Alex Iliescu // Strategy: Ioana Dobrinescu ///  Director: Andreea Păduraru /// Production: Abis /// Client: McDonald's Romania /// Agency: DDB Bucharest)